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Simplifying Crypto with Keyless Technology and Free Transactions

Simplifying Crypto with Keyless Technology and Free Transactions

Simplifying Crypto with Keyless Technology and Free Transactions

Background Understanding Of The Product

Background Understanding Of The Product

Background Understanding Of The Product

Crest is a user-friendly crypto wallet built on the Aptos blockchain, designed to cater to both beginners and seasoned traders. It offers a seamless experience by eliminating traditional private key management, providing free gas fees for up to three transactions per user daily, and introducing innovative features like disposable virtual cards.

The Challenge

The Challenge

The Challenge

Cryptocurrency adoption faces several hurdles:

  • Complex Key Management: Traditional wallets require users to manage private keys or seed phrases, which can be daunting and risky for many.

  • Transaction Costs: Gas fees can accumulate, discouraging frequent transactions, especially for newcomers.

  • Security Concerns: Ensuring asset security without compromising user experience remains a significant challenge.

  • Limited Spending Options: Bridging the gap between crypto holdings and everyday spending is still a work in progress.

User Research and Insights

User Research and Insights

User Research and Insights

Through comprehensive user research, Crest identified key insights:

  • Simplified Access: Users prefer wallets that offer easy account creation without the hassle of managing private keys.

  • Cost Efficiency: The appeal of free transactions encourages more frequent use and engagement.

  • Security Assurance: Trust in the platform's security measures is paramount for user retention.

  • Spending Flexibility: Users desire straightforward methods to utilize their crypto assets in daily life.

Major Pain Points

Major Pain Points

Major Pain Points

  • User Onboarding: The complexity of setting up and securing traditional wallets deters potential users.

  • Cost Barriers: High or unpredictable transaction fees can discourage regular use.

  • Security vs. Usability: Balancing robust security measures with a user-friendly experience is challenging.

  • Utility: Limited options to spend cryptocurrencies directly in everyday scenarios.

The Design Solution Approach

The Design Solution Approach

The Design Solution Approach

Crest addresses these challenges with:

  • Aptos Keyless Technology: By leveraging Aptos Keyless, Crest allows users to create and manage their crypto accounts using familiar Web2 logins, such as Google. This approach eliminates the need for manual private key management, enhancing both security and user experience.

  • Free Gas Fees: Users enjoy up to three free transactions daily, lowering the barrier for regular crypto interactions.

  • Disposable Virtual Cards (Coming Soon): Crest plans to introduce temporary virtual cards, enabling users to spend their crypto assets seamlessly in everyday transactions.

Key Results and Impact

  • Enhanced Adoption: Simplified onboarding and free transactions have led to increased user engagement.

  • Positive Feedback: Users appreciate the balance between security and usability.

  • Anticipation for New Features: The upcoming disposable virtual cards feature has generated excitement among users.

Conclusion

Crest is redefining the crypto wallet experience by removing traditional barriers to entry and usage. With its keyless technology, cost-effective transactions, and innovative features, Crest is poised to become a preferred choice for both new and experienced crypto enthusiasts.

Role

Role

Role

Research

Visual Brand Identity

Design System

UI/UX Design

Platform

Platform

Platform

Responsive Web

Mobile app

Copyright © 2024

Copyright © 2024

Copyright © 2024